Privacy Policy
In force from September 10, 2026
This document sets out how Edgewood Consulting Group handles information about the businesspeople it approaches and works with: what the firm gathers, why, who else sees it, how long it stays and what say you have over it. Clauses are numbered so that any point can be cited on its own.
1. The firm, and the reach of this document
1.1Edgewood Consulting Group (in this document, "Edgewood" or "the firm") advises manufacturers of consumer packaged goods, and the retailers that carry their products, on strategy, analytics and execution in sales and marketing. Letters reach the firm at 1719 State Route 10, Suite 226, Parsippany, NJ 07054.
1.2The document covers this website together with the business emails, telephone calls and letters through which the firm introduces its services. It does not govern data that clients hand to the firm during an engagement; the signed agreement for that engagement does.
1.3"You" means a person at a company about whom the firm holds information, whether the firm approached you or you approached the firm.
2. Whom the firm approaches, and how
2.1The firm approaches people whose responsibilities touch its work: insights, category management, sales, marketing, revenue management and neighbouring functions at manufacturers and at retailers. It writes to work email addresses. Now and then it places a call to a business telephone number or mails a letter to the business premises.
2.2An approach is made only where there is reason to believe the firm's work could bear on the person's responsibilities. There is no consumer mailing and no deliberate use of personal addresses.
2.3Anyone can decline further contact and the firm will stop. Clause 6 says how.
3. What is gathered
3.1Work contact particulars, to the extent they are available: name, title, employer, work email, business telephone, plus a link to any public professional profile.
3.2Facts about the employer: its products, the categories and retail channels it operates in, its approximate size and location, and other details bearing on whether the firm's services fit.
3.3Public business activity, for instance vacancies the company advertises, press coverage of it, and material you or the company publish in a professional setting.
3.4The result of a deliverability check: before writing, the firm may test whether a work address exists and accepts mail, and it records the answer.
3.5Exchanges and notes: messages passing between you and the firm, the outcome of a call, and the notes the firm keeps so that nobody is approached twice about the same thing, or approached after asking not to be.
3.6Website visits: this site places no cookies and carries no analytics or advertising code. The hosting company keeps ordinary technical logs, which can include your IP address, browser type and the pages fetched, for operation and security. An outside font service supplies the typeface, and it receives your IP address when the font is requested.
3.7Nothing sensitive is sought: no health, financial account, government identity, biometric or precise location details, and nothing about race, religion, sexual orientation or political opinion. Should such material arrive unasked, the firm deletes it.
4. Sources
4.1Public sources: employer websites, job boards, the trade and general press, and professional networking profiles.
4.2Licensed providers of business contact and company data.
4.3You yourself, when you write back, submit the contact form on the firm's main website, speak with someone at the firm or pass over a business card.
5. Purposes
5.1Deciding whether an approach is worth making, that is, whether the firm's services plausibly fit you and your employer.
5.2Making that approach at work, and directing it to one suitable person rather than several.
5.3Testing an address before mail goes out, to avoid writing to mailboxes that no longer exist.
5.4Answering you and, where you ask for it, discussing, scoping and delivering services.
5.5Maintaining the do-not-contact register described in clause 6, so that a refusal holds permanently.
5.6Protecting the firm's systems, keeping records the law demands and meeting other legal duties.
5.7The firm's business emails carry no open tracking. Whether or when a message is opened is not recorded. Bounces and replies are visible to the firm.
6. Declining further contact
6.1Write back to any message from the firm and say, in whatever words you choose, that you want no more. On a call, tell the caller. No reason, form or reference number is needed.
6.2The firm acts on such a request without delay, and always inside ten business days of receiving it. A message already on its way may still land; nothing more follows.
6.3Your name and address then go onto the firm's do-not-contact register. The register is what stops the firm approaching you again if your details later resurface from a public or commercial source. It is retained, not deleted, for exactly that reason.
7. Who else sees it
7.1The firm sells nothing and rents nothing. It passes no information to any other business so that business can market to you, and none for targeted advertising.
7.2Service providers working under the firm's instructions do see information: those supplying email and mailbox services, address verification, business data, and hosting and storage. Each is permitted to use it solely to perform its service for the firm.
7.3Courts, regulators and law enforcement receive information where the law compels it, and where disclosure is reasonably needed to defend the firm's rights, the rights of others or anyone's safety.
7.4Should the firm or part of it be sold, merged or reorganised, the information can pass to the buyer or successor, who inherits the obligations in this document.
8. Retention
8.1Contact and company facts stay while they still serve the purposes in clause 5; stale records are cleared out.
8.2Client and engagement records remain while the work, and the legal and accounting duties attached to it, require them.
8.3Do-not-contact entries remain throughout the whole period in which the firm approaches businesses at all, since deleting one would defeat its purpose.
9. Safeguards
9.1Access is confined to those people and providers whose role in the purposes above requires it, behind administrative and technical measures reasonable for business contact information.
9.2No system of storage or transmission is beyond compromise, and the firm gives no assurance of absolute security.
10. What you can ask
10.1You can ask what the firm holds about you and from where it was obtained; ask for corrections; and ask for deletion. Deletion is carried out, with one exception: the entry on the do-not-contact register made under clause 6.3 is retained so that you are not approached again.
10.2The privacy statute of your state may grant more: typically a right to know what is collected, to have it corrected or deleted, and to say no to having personal information sold or shared. The firm neither sells nor shares in that sense, so such a refusal changes nothing in practice, though the firm will note it if you send one.
10.3Exercising any right brings no different treatment from the firm.
10.4Requests can be made by writing back to any of the firm's emails, via the contact form on the firm's main site, or by post to the address in clause 1.1. The firm may first confirm that a request comes from the holder of the address it originally wrote to.
10.5The firm answers inside the period the governing law sets. Where a request cannot be met in full, the firm explains why.
10.6Someone you have authorised may ask on your behalf; the firm may ask to see that authority and may check directly with you.
11. Minors
11.1The site and the firm's outreach are meant for businesses and the people employed by them. Information about anyone under eighteen is not knowingly gathered and would be erased on discovery.
12. Geography
12.1The firm's base is the United States, where most of the businesses it approaches are also found. Processing happens wherever the firm's providers run their systems, which can be outside your state or country.
13. Revisions
13.1A revised document is published on this page with a new date at its head. The version shown here is the one in force.
14. Reaching the firm
14.1By post to Edgewood Consulting Group, 1719 State Route 10, Suite 226, Parsippany, NJ 07054; by writing back to any email from the firm; or via the contact form on the firm's main site.